Luna Maya a case study about a career change in the current pandemic Covid-19

Many people have had to be laid off or lost their jobs because of the Coronavirus. The global pandemic caused by Covid-19 has a devastating effect on human life, especially for those who are still shackled in their comfort zones. But some are still fortunate to be able to keep working from home because they have special expertise.

Strict regulations at lockdown or due to large-scale social restrictions (PSBB) as applied in Indonesia. It turns out, causing some professions to be temporarily unable to do any more such as artists, singers, photographers, vloggers, street vendors, barbers, tour guides, buskers, shop assistants, flight attendants, and various occupations.
Luna Maya, Ahok, Basuki Tjahaja Purnama, lockdown, Corona virus, Covid-19, business idea, new business, PSBB, YouTube, social media
Luna Maya's casual appearance on the YouTube screen when interviewing Ahok, who also occasionally talks funny. (suara.com)



However, from several professions that many have found new ideas that they have considered trivial or delayed. Luna Maya is a soap opera artist, who also has diverse professions as a photo model, presenter, MC, and speaker at talk shows starting her profession as a YouTuber. Cleverly, this beautiful woman born in Bali interviewed various figures such as Basuki Tjahaja Purnama alias Ahok, the former Governor of Jakarta, who is now the President Commissioner of Pertamina, an Indonesian state-owned company in the oil and gas sector. 
Is very fortunate if you can still do your office work from home. (thejakartapost.com)

Luna Maya is cleverly utilizing video conferencing technology to interview her resource persons. Luna can still work comfortably from home without having to wear a mask. Her beautiful face still radiates brilliantly on the gadget screens of Luna's viewers across the country.

Almost every day Luna Maya interviews artists such as actors, singers, or celebrities she knows, or those who have worked together in films, soap operas on several national television stations. Luna, who previously allegedly ignored the great potential of the YouTuber profession. Luna made a quick decision and dared to try a new profession in the midst of the global threat of the Coronavirus.

Luna Maya as a beginner content creator to date has gained more than 645 thousand subscribers (data as of May 9, 2020). This fact must have made other YouTubers very jealous and surprised. These are beginner content creators, as well as YouTubers who have worked hard for months and found it difficult to get additional viewers or new subscribers. 

Luna Maya is an interesting case study about a career change in the current pandemic Covid-19. Are you still comfortable with your current job or profession? Do not you want to change the mindset and start a new business in the midst of this global pandemic. 

Starting a new career or a business is everyone's right, especially in a difficult situation amid the threat of Covid-19. Mindset change is not always going to be done by everyone. They have been so comfortable in the profession or business that they have been in lately. Maybe this is what is considered an example trapped in a comfort zone.

Therefore you can learn from this Luna Maya case study. Maybe you think that Luna is very lucky because she is a famous celebrity in Indonesia, so she can achieve great success in a short time.


However, if you pay attention to the lively conversations on social media, especially on WhatsApp groups, you are sure to read a lot of product and service offers from friends in your group. Or they forward the information from another group. Every now and then you definitely buy the food or mask that you need because you choose to stay home while completing your work.

The comfort that you enjoy lately may not last long, especially if you already know that the company where you work may immediately terminate employment. Maybe you are already on the list, so you are just waiting for the next turn.


Cooking with a newborn baby, at break time because working from home. (cnbc.com)
While waiting for the latest severance pay or bonus if you are so lucky, it is best if you start thinking or discussing with your spouse. If you are a single parent or don't have a new lover, you can open a discussion with your friends or relatives who are already engaged in a profession that is not so affected by Covid-19. 

Please forget the reluctance to change your hobby of cooking to be turned into a new business. During this global pandemic, you can sell your food through social media. Many friends in your WA group or Instagram are ready to buy the food you offer, even they are happy to forward your product information to their social media groups.
Play guitar and sing, then upload to YouTube. (freepik.com)

Maybe you also have a good voice to sing cover songs. You can also sing your song. You don't need to buy a new camera, just maximize your smartphone to record you singing in your style while playing your guitar or piano.


There is no magic key to achieving success in a short time as has been experienced so phenomenally by Luna Maya. But there is always the first step before starting the next step, whether in business or changing your mindset. 


Let's get started.

Make the Luna Maya case study an inspiration for starting a new business, or a unique and new profession amid a global pandemic, caused by Covid-19 or Corona Virus. Perhaps Luna's interview with Ahok is the best trigger for making money from home. Now you can achieve new business profits online. You can maximize the advanced information technology available on your gadgets like your smartphone or laptop.

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